We’ve ordered company apparel every year and honestly most of it ends up sitting in lockers or closets. The Prime Hoodie was completely different. People started wearing it immediately, even outside of work. Ghostfit helped us dial in our brand colors so it actually felt like our company, not something pulled from a catalog. It’s now become our standard piece for new hires.

We were looking for something our leadership team would genuinely want to wear, not just accept politely. The Prime Hoodie felt more like retail apparel than corporate merch. Ghostfit worked with us to make sure the color and branding felt subtle and elevated. We brought them to an event and employees were asking where they could get another one.

Our teams are hard on apparel, so quality matters. What stood out was how structured the hoodie feels without being stiff. Ghostfit customized it to match our brand and it finally gave us consistency across locations. Our technicians wear them daily and our office staff wanted the same one. That never happens.

Our employees are pretty opinionated when it comes to company gear. Normally adoption is hit or miss. With the Prime Hoodie, almost everyone wore it within the first week. Ghostfit made the process easy and helped us think through what would actually work long term instead of chasing trends.

We wanted one piece students, parents, and coaches would all be excited about. The Prime Hoodie became that product. The quality immediately stood out compared to what we’ve done before, and families treated it like spirit wear they’d buy at retail. It elevated our entire apparel program.

Our brand standards are strict, so apparel decisions usually take forever. Ghostfit simplified everything. They helped us create a version of the Prime Hoodie that felt true to our brand instead of forcing our logo onto something generic. Members constantly ask if they can purchase one.

We needed something our team could wear on job sites but still look professional meeting clients. The Prime Hoodie checked both boxes. It holds up to daily use and still looks clean. It’s the first company hoodie our leadership team actually wears outside of work.

We’ve worked with a lot of apparel vendors and most just send options from catalogs. Ghostfit approached it differently. The Prime Hoodie felt intentionally built for our company. When our team wears it at conferences, it represents our brand the way we want to be seen.